people science for growth businesses

Your business is special and wonderfully unique.  It really is.  Your business is also subject to the same principles that influence performance in all businesses. These are principles that describe how human beings work best together and perform optimally as individuals. We have learned how to use these principles to quickly discover the root cause of people problems by identifying organizational design and other systemic influences.  We can do the same for you.

Fractional Chief People Officer, executive coaching, strategic operations consulting, people strategy, and full-stack HR for growth business.


My name is Alicia Parr and I'm the Principal of, where we use empirically proven people science  that maximize growth, trust, and creativity in growing businesses.

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I write about the business of people business and how to win more using empirically proven management science.